Smart Tourist Behavior in Wine Cultural Event

نویسندگان

چکیده

This study aims to investigate smart tourism behavior in wine cultural event, and used valid survey data of 419 tourists event held at Yibin tested proposed hypotheses undertaken ANOVA. The results showed that the impacts tools on satisfaction, word-of-mouth(WOM), novelty inertia differed significantly relationships between latent variables significantly. provided theoretical practical significance for development tourism.

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ژورنال

عنوان ژورنال: Asian journal of education and social studies

سال: 2021

ISSN: ['2581-6268']

DOI: https://doi.org/10.9734/ajess/2021/v14i230353